G52237 a synthetic, water-soluble bluish-red azo dye, use in externally applied cosmetics, mouthwashes, and some pharmaceuticals. It is commonly used in soap, bath bombs, and lip products (up to 3% concentration), appearing as a deep red or magenta, Chemical formula

Safety and Usage:

Cosmetic Limits: Safe for external use, including lip products, but not for use in the immediate eye area

Bath Products: While widely used in bath bombs, there has been some regulatory ambiguity regarding its use in non-wash-off products, though it is generally considered safe.

Distinction: It is distinct from Red Dye 3, which has faced stricter, separate bans.

Key Information:

Color Profile: Produces a bluish-red or magenta, violet-toned color.

Applications: Primarily used in bath bombs, soaps, lotions, shampoos, and lipsticks.

Storage: Should be kept in a cool, dry environment, sealed tightly.

G52237 is widely utilized for its vibrant, water-soluble coloring properties in personal care items rather than in food.